What if I’m not photogenic?

I’ve had so many people say to me “I’m not photogenic” or “I hate pictures of myself.” Photogenic means looking good in pictures or on film. These people are rarely dissatisfied with the way they look in general. The whole picture thing messes them up.

It comes down to two things, usually. First and foremost, your photographer is responsible for coaching you into the proper position. This position is rarely a natural or comfortable position, though. Why? The camera sees differently than humans do. We have two eyes, whereas the camera has only one, the lens. Secondly, it is expression. It’s my responsibility to, after positioning your body to coax a natural expression from you. A reactive smile is real whereas the “cheese” smile couldn’t be more fake. And it shows.

Who needs a headshot?

As you may have noticed on the home page, everyone’s headshot is very important.  From the professional projecting their image on a company website to the actor building their portfolio to new people entering the workforce and anyone looking for a new job, you need a good headshot. Your social media profile picture is a headshot, or, it should be. Selfies, group shots at the bar and any other half-way-there shots just don’t cut it. Potential employers are increasingly looking up your social media profiles before the interview. What does your profile picture say about you? In that short time that it takes for someone to form an impression of you, your chances of getting the job or the sale could be made or broken. It’s the job of your headshot to make that impression a positive one and thereby give you the best chance of success.

How much does a headshot cost?

The cost of a headshot can’t be quantified only in the dollars you spend having one made. A poor headshot can cost you much more than the price of a good one. You don’t get a second chance at a first impression. If you want to be taken seriously in your field, you have to look the part. This goes for your social media pictures as well. A selfie or a cropped picture can present an image that you don’t want. When you look at your headshot or profile picture, do you look confident? Do you look professional? Do you look trustworthy? Does your headshot give a sense of your personality? Would you hire this you based on this picture alone? If you didn’t immediately answer yes to all of those questions, your headshot could be holding you back.
It is always better to do things right the first time. Spending money on a quality headshot now could potentially save you thousands in missed opportunities.